Resources - NGDATA | Thought Leadership (8)

Thought Leadership

Our Predictions: What Will 2019 Bring For Tech Marketers?

As the end of the year approaches, we thought we’d make some predictions for what to expect in 2019 around tech and marketing. Does your company...

Jenn Day Dec 13, 2018

Big Data

4 Ways to Embrace Digital Transformation

Digital transformation is a “hot” industry buzzword right now, but what does it really mean and how can it help a business? It starts with customer...

Jenn Day Dec 5, 2018

Thought Leadership

From Campaigns to Conversations: Turn your static, manual marketing campaigns into insight-driven, contextual customer interactions

Conversational marketing is not new, after all brands have been listening to their consumers for years. From focus groups to surveys, customer input...

Jenn Day Nov 15, 2018

Thought Leadership

Complex Channel Orchestration Requires the Right Mix for Banks

More Targeted Messaging Bankers are hungry for more campaigns, across more channels — and with higher precision — in an effort to reach their...

Jenn Day Nov 8, 2018

customer engagement

Marketing and Analytics: A Powerful Combination to Improve Campaign Efficiency and ROI

Creating Data That Delivers It’s no secret that data is the secret sauce for marketers. It’s how you accurately measure and monitor campaigns and...

Jenn Day Oct 29, 2018

Thought Leadership

A Deep Dive Into Behavioral Data

Who Is Your Customer? Data. It’s what we live and die by in the marketing and business world. It’s how we know what our customers want and who they...

Jenn Day Oct 18, 2018

Thought Leadership

An NGDATA Report: Use AI to Create the Most Profitable Customer Experience

What if you could better understand your customers’ needs, behaviors and habits? It’s the Holy Grail that marketers have been searching for since,...

Jenn Day Oct 9, 2018

CDP

Serve Your Customer By Getting to Know Them

This is the final in a 4-part blog series on banking and data maturity and the effect of legacy systems on customer experience. Check out parts 1, 2...

Jenn Day Oct 3, 2018

customer engagement

4 Ways Banks Can Improve Customer Engagement

Customer engagement describes the means used by a company to foster relationships with prospects and customers. By encouraging customers to interact...

Jenn Day Sep 26, 2018

CDP

Don’t Delay Your Digital Transformation

This is part 3 of a 4-part blog series on banking and data maturity and the effect of legacy systems on customer experience. Check out parts 1 and 2....

Jenn Day Sep 24, 2018

1 ... 7 8 9

... 21

ACTIONABLE INSIGHTS TO HELP YOU TURN CUSTOMER DATA INTO REVENUE

COMPANY NEWS

Our Predictions: What Will 2019 Bring For Tech Marketers?

4 Ways to Embrace Digital Transformation

From Campaigns to Conversations: Turn your static, manual marketing campaigns into insight-driven, contextual customer interactions

Complex Channel Orchestration Requires the Right Mix for Banks

Marketing and Analytics: A Powerful Combination to Improve Campaign Efficiency and ROI

A Deep Dive Into Behavioral Data

An NGDATA Report: Use AI to Create the Most Profitable Customer Experience

Serve Your Customer By Getting to Know Them

4 Ways Banks Can Improve Customer Engagement

Don’t Delay Your Digital Transformation

SUBSCRIBE TO OUR NEWSLETTER

FOLLOW US ON