Resources - NGDATA | Thought Leadership (14)

Thought Leadership

The Formula for Brand Loyalty: Putting Context into Content

Today’s consumers have more choices on more channels than ever before. As a result, their expectations for brands have exponentially increased. While...

Jenn Day Jan 8, 2018

Thought Leadership

Marketers and GDPR: What You Can Start Doing Today

In Part 2 of our blog series on GDPR, we talked about why marketers need to care about GDPR because it affects the entire customer experience. There...

Jenn Day Jan 4, 2018

Thought Leadership

Marketers: Why You Need to Care About GDPR

In Part 1 of our blog series on GDPR, we talked about what GDPR is, and if your company is positioned to comply with the regulation. Marketers,...

Jenn Day Jan 3, 2018

Thought Leadership

Are You Ready for GDPR in 2018?

On May 25th 2018, the General Data Protection Regulation (GDPR) will become enforceable. The regulation aims to give control over personal data back...

Jenn Day Jan 2, 2018

Thought Leadership

An NGDATA White Paper: Beyond BI: Actionable Intelligence

Business intelligence (BI) isn’t a new concept, but it’s recently been affected due to the proliferation of big data, the development of...

Jenn Day Dec 11, 2017

Thought Leadership

An NGDATA Webinar Replay: Your Customers, Your Brand

A CMO’s success often hinges on the success of the brand to drive business and grow revenue. Because of this, the CMO is in a unique position to...

Jenn Day Dec 8, 2017

Thought Leadership

Is CX Your Top Priority? Banking Consumers Don’t Think So

NGDATA’s CEO, Luc Burgelman, talks about the need for banks to make their customer experience a priority. In a typical day, consumers use and rely on...

Jenn Day Nov 29, 2017

Thought Leadership

Moderator Liz Miller Hosts Marketing Experts Jeroen Bronselaer and Cindy Vandecasteele to Examine How Brands Can Drive More Profitable Customer Experiences

We announced details of our upcoming webinar, “Your Customers, Your Brand: Transforming Brands with Customer-Centric Marketing” in partnership with...

Jenn Day Nov 28, 2017

Thought Leadership

Video Marketing: It’s Time to Get Personal

Isn’t an ordinary video good enough? Not in today’s data-driven world in which personalization rules the day and video is the hottest medium across...

Jenn Day Nov 20, 2017

Thought Leadership

Data-Driven Decision Making and Analytics Maturity of Traditional Financial Institutions Lag Behind Those of Digital Native Companies

New research released today from the International Institute for Analytics (IIA) explores the relationship between data-driven decision making,...

Jenn Day Nov 14, 2017

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ACTIONABLE INSIGHTS TO HELP YOU TURN CUSTOMER DATA INTO REVENUE

COMPANY NEWS

The Formula for Brand Loyalty: Putting Context into Content

Marketers and GDPR: What You Can Start Doing Today

Marketers: Why You Need to Care About GDPR

Are You Ready for GDPR in 2018?

An NGDATA White Paper: Beyond BI: Actionable Intelligence

An NGDATA Webinar Replay: Your Customers, Your Brand

Is CX Your Top Priority? Banking Consumers Don’t Think So

Moderator Liz Miller Hosts Marketing Experts Jeroen Bronselaer and Cindy Vandecasteele to Examine How Brands Can Drive More Profitable Customer Experiences

Video Marketing: It’s Time to Get Personal

Data-Driven Decision Making and Analytics Maturity of Traditional Financial Institutions Lag Behind Those of Digital Native Companies

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