The Top 2018 Customer Experiences: A Success Round Up
Recently we co-hosted a webinar with Forrester on how to go From Campaigns to Conversations: Turn your static, manual marketing campaigns into...
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Recently we co-hosted a webinar with Forrester on how to go From Campaigns to Conversations: Turn your static, manual marketing campaigns into...
As the end of the year approaches, we thought we’d make some predictions for what to expect in 2019 around tech and marketing. Does your company...
Digital transformation is a “hot” industry buzzword right now, but what does it really mean and how can it help a business? It starts with customer...
Conversational marketing is not new, after all brands have been listening to their consumers for years. From focus groups to surveys, customer input...
More Targeted Messaging Bankers are hungry for more campaigns, across more channels — and with higher precision — in an effort to reach their...
Creating Data That Delivers It’s no secret that data is the secret sauce for marketers. It’s how you accurately measure and monitor campaigns and...
On October 8, NGDATA attended the Chief Analytics Officer event in Boston, MA, for their Analytics for Financial Services day. The event explored the...
Who Is Your Customer? Data. It’s what we live and die by in the marketing and business world. It’s how we know what our customers want and who they...
What if you could better understand your customers’ needs, behaviors and habits? It’s the Holy Grail that marketers have been searching for since,...
This is the final in a 4-part blog series on banking and data maturity and the effect of legacy systems on customer experience. Check out parts 1, 2...