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How U.S. Bank Took a CES ‘Safari’ to Hunt for Innovation

U.S. Bank attends CES to find new tech and applications, and is interested in facial recognition for ATM access. Employees help vendors understand banking needs.

Jenn Day
Jan 25, 2024

Read the original full article from Financial Brand here.

Here is a brief summary of the article:

  • U.S. Bank seeks new tools and techniques to improve bank processes and find new financing opportunities.
  • Sensors are important for improving customer experience in retail banking and shopping environments.
  • Sensors can also be applied to banking in financial health and retail banking environments.
  • U.S. Bank seeks new tools and techniques to improve bank processes and find new financing opportunities.
  • Facial recognition technology enabling ATM access without a card or smartphone caught the U.S. Bank team’s attention at CES.
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