Resources - NGDATA | Jenn Day (21)

Thought Leadership

A CDP For All Stages Of Customer Data Maturity

When I talk with my clients about their existing customer data and communications solutions, many have a roadmap about where they want to go but are...

Jenn Day Feb 22, 2021

Tips & Tricks

How to generate engagement with compelling messages

As credit card transactions are falling and lending products are becoming even more important, banks are fighting harder than ever before to remain...

Jenn Day Nov 24, 2020

Thought Leadership

6 tips for banks to deepen customer relationships during the crisis

Recently we were Finextra’s guest for a webinar on ‘Big Data: Empowering banks to drive customer-centricity’ (rewatch the full webinar here). In an...

Jenn Day Apr 29, 2020

Thought Leadership

Why citizen developers are essential in the war for talent

If there’s one area where the war for talent is raging, it’s data science. “Europe needs 346,000 more data scientists by 2020”, a recent IT Pro...

Jenn Day Feb 20, 2020

Uncategorized

Doug Gross about building a strong customer relation

Consumer habits change over time and the way banks engage with their customers evolves. Mainly because of increasing pressure. On the one hand due to...

Jenn Day Jan 31, 2020

Thought Leadership

Hidden data heroes: what business data managers can do for financial services firms

As a highly-regulated industry, banking has traditionally focused on locking data down and making it secure. But a new breed of digital-first...

Jenn Day Jan 8, 2020

Thought Leadership

Interactive Marketing and the Customer Experience

Marketers have relied on the traditional tactics of campaign-based marketing for years. Even as technology and changes in the practice have evolved,...

Jenn Day Mar 11, 2019

Thought Leadership

Taking Customer Experience Management to the Next Level

Brand loyalty is the key to success for data-driven, customer-centric enterprises. However, facilitating and nurturing brand loyalty requires rich,...

Jenn Day Feb 21, 2019

Thought Leadership

Contextual Relevance and the Customer Experience

When it comes to generating value out of data, contextual relevance is of the upmost importance. Understanding human behavior, but not being able to...

Jenn Day Feb 20, 2019

Thought Leadership

The Omni-Channel Customer Experience: Be Where Your Customers Are

Customer expectations have never been higher. We are living in an omni-channeled, constantly-connected and instantly-gratified world where customers...

Jenn Day Feb 14, 2019

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ACTIONABLE INSIGHTS TO HELP YOU TURN CUSTOMER DATA INTO REVENUE

COMPANY NEWS

A CDP For All Stages Of Customer Data Maturity

How to generate engagement with compelling messages

6 tips for banks to deepen customer relationships during the crisis

Why citizen developers are essential in the war for talent

Doug Gross about building a strong customer relation

Hidden data heroes: what business data managers can do for financial services firms

Interactive Marketing and the Customer Experience

Taking Customer Experience Management to the Next Level

Contextual Relevance and the Customer Experience

The Omni-Channel Customer Experience: Be Where Your Customers Are

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