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Use These Digital Marketing Strategies to Increase Your Visibility.

Local internet marketing is key for businesses to attract foot traffic and online customers. Effective local SEO and diversified online presence through directories, community engagement, and local search ads can boost your success by reaching potential local customers.

Jenn Day
May 2, 2024

Read the Entrepreneur article here.

Here is a brief summary:

  • Local internet marketing is important for businesses that depend on foot traffic or those that are only licensed to practice in certain areas
  • Local SEO involves optimizing your website for the search terms your potential customers are using to find products or services like yours
  • There are many directories businesses can use to get found by local customers, including Google for Business, Yellow Pages, Bing Places for Business, Foursquare, Better Business Bureau, and more
  • Local search ads involve paying for visibility through ads that are displayed alongside the search results
  • Networking with your local community through social media platforms and industry-specific groups can also help promote your local business
  • Positive online reviews are an important factor when it comes to your business’s SEO and reputation
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