Can your Brand Compete in the Digital Economy?
The digital economy has made it easier than ever to reach potential customers. But with this easy access also comes a glut of competitors. After all,...
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The digital economy has made it easier than ever to reach potential customers. But with this easy access also comes a glut of competitors. After all,...
Creating Data That Delivers It’s no secret that data is the secret sauce for marketers. It’s how you accurately measure and monitor campaigns and...
On October 8, NGDATA attended the Chief Analytics Officer event in Boston, MA, for their Analytics for Financial Services day. The event explored the...
Who Is Your Customer? Data. It’s what we live and die by in the marketing and business world. It’s how we know what our customers want and who they...
What if you could better understand your customers’ needs, behaviors and habits? It’s the Holy Grail that marketers have been searching for since,...
This is the final in a 4-part blog series on banking and data maturity and the effect of legacy systems on customer experience. Check out parts 1, 2...