Resources - NGDATA

Thought Leadership

The Ultimate Data Privacy Guide for Banks and Financial Institutions

Data privacy has become a hot topic in the news thanks to failures in security and concerns about how companies are using the personal data they...

admin Apr 1, 2022

Thought Leadership

First-party data & CDPs: A recipe for first-class customer experiences

Transforming first-party data into meaningful experiences with customer data software The value of first-party data is the topic on every marketer’s...

admin Mar 10, 2022

Thought Leadership

3 steps to drive customer-centricity with a CDP

Customer Data Platforms (CDPs) leverage big data to create competitive advantage As a result of increased competition and rapidly evolving consumer...

admin Sep 1, 2020

Thought Leadership

Getting value out of a CDP: How to pick the right one

Recently NGDATA was the CDP Institute’s guest for a webinar on how to get the most out of your Customer Data Platform (CDP). How do you pick the...

admin Jul 6, 2020

Thought Leadership

Getting value out of a CDP: Engaging in real-time

Recently NGDATA was the CDP Institute’s guest for a webinar on how to get the most out of your Customer Data Platform (CDP). How do you pick the...

admin Jun 30, 2020

Thought Leadership

Getting value out of a CDP: The first use case

Recently NGDATA was the CDP Institute’s guest for a webinar on how to get the most out of your Customer Data Platform (CDP). How do you pick the...

admin Jun 26, 2020

Company News

Forrester includes NGDATA in Customer-analytics-focused CDP segment

NGDATA was included in Forrester’s ‘Now Tech: Customer Analytics Technologies, Q1 2020’ report. In the category of midsized companies with $15M to...

admin May 13, 2020

Thought Leadership

Having difficulty scaling up your CX? This is why – Part II

As already mentioned in the first part of this blog series, we often get the reaction of organizations that they’re already working on CX or that...

admin Apr 14, 2020

Thought Leadership

Having difficulty scaling up your CX? This is why. – Part I

Expectations versus reality When we talk to organizations about customer experience (CX) or about CX tooling, we often get the reaction that they are...

admin Apr 8, 2020

ACTIONABLE INSIGHTS TO HELP YOU TURN CUSTOMER DATA INTO REVENUE

COMPANY NEWS

The Ultimate Data Privacy Guide for Banks and Financial Institutions

First-party data & CDPs: A recipe for first-class customer experiences

3 steps to drive customer-centricity with a CDP

Getting value out of a CDP: How to pick the right one

Getting value out of a CDP: Engaging in real-time

Getting value out of a CDP: The first use case

Forrester includes NGDATA in Customer-analytics-focused CDP segment

Having difficulty scaling up your CX? This is why – Part II

Having difficulty scaling up your CX? This is why. – Part I

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