Written by Jenn Day | May 2, 2024 7:42:52 PM
Read the Entrepreneur article here.
Here is a brief summary:
- Local internet marketing is important for businesses that depend on foot traffic or those that are only licensed to practice in certain areas
- Local SEO involves optimizing your website for the search terms your potential customers are using to find products or services like yours
- There are many directories businesses can use to get found by local customers, including Google for Business, Yellow Pages, Bing Places for Business, Foursquare, Better Business Bureau, and more
- Local search ads involve paying for visibility through ads that are displayed alongside the search results
- Networking with your local community through social media platforms and industry-specific groups can also help promote your local business
- Positive online reviews are an important factor when it comes to your business’s SEO and reputation