Read the original Credit Union Times article here.
Here is a brief summary of the article:
- Credit unions spend over 27% of their marketing budgets on digital advertising.
- Ad blockers make traditional digital advertising less effective.
- Affiliate marketing helps credit unions overcome ad blockers by relying on partnerships.
- Affiliate content avoids ad blockers by creating engaging and compelling content.
- Collaborating with affiliates enhances credibility and provides visibility for credit unions.
- Credit unions can reach potential members actively looking for financial products through partnerships.
- Affiliate marketing is a cost-effective way for credit unions to expand their reach and achieve measurable results.