Written by Jenn Day | Jul 18, 2024 7:56:40 PM
Read the Verge article here.
Here is a brief summary:
- Google’s 2024 search algorithm update emphasizes content quality, user engagement, and mobile-first indexing as top ranking factors
- Consistent publication of high-quality, engaging content is crucial for maintaining and improving search rankings.
- Mobile-friendliness is now essential, with Google fully transitioning to a mobile-first index.
- Keywords in meta titles remain important but are now less stringent on exact matches.
- Backlinks continue to be significant but are secondary to content quality and relevance.
- Internal links and traditional SEO practices like keywords in header tags and URLs have diminished in importance.
- AI-generated content summaries have had minimal impact on rankings but affect the visibility of basic informational searches.
- Fresh, relevant links from newer pages are now more valuable than those from older content.