Read the press release here.
Here is a brief summary:
- Chase has launched Chase Media Solutions, a new digital media business that allows brands to connect directly with its 80 million customers.
- The platform combines the scale and audience of a retail media network with the exclusive advantages of Chase’s first-party financial data, institutional credibility and precise targeting capabilities.
- The launch of Chase Media Solutions follows the integration of Figg, a leading card-linked marketing platform, which was acquired by JPMorgan Chase & Co. in 2022.
- Initial pilot partners, including Air Canada, Solo Stove, Blue Bottle, and Whataburger, have seen significant traction in driving incremental sales and new customer growth.