Read the original full report from ABA Banking Journal here.
Here is a brief summary of the article:
- Banks have faced crises recently, which has made it hard to maintain trust with communities
- Over 80% of Americans are satisfied with their bank, despite these challenges
- Engaging and partnering with communities is crucial for reinforcing stability and trust in banking institutions
- Empowering customers with tailored solutions, deep listening, and partnerships with trusted community stakeholders is key to overcoming economic crises
- Avoiding a one-size-fits-all approach to financial education programs and services is important, as well as ensuring that employees reflect the communities they serve